A Guide to Choosing the Right Packaging Solutions
India is slowly shifting from buying unpackaged goods and products from local retailers to packaged products by mass manufacturers. With a change in consumer preferences and assertion overutilization of upgraded and sophisticated manufacturing equipment packaging companies in India, as well as the world, are expecting significant growth. Manufacturing sectors such as pharmaceuticals, retail, FMCG, agriculture, etc. are leading contributors to the growth of packaging companies in India.
Packaging solutions like aseptic packaging, retort packaging, and biodegradable packaging are in practice today by most packaging companies. With considerations of sustainability and cleaner processes, paper, jute, clothes, and plants are in demand as source material for packaging. Paper packaging contributes more than 30% of the total packaging industry. With this growing demand, choosing a suitable company for one’s product is a crucial decision. If the business demands packaging of products than choosing a company which ensures swift business. The relations with the packaging company should be trust bound and lasting.
I) Experience: Among many packaging suppliers, the ones who are able to match the scale requirements, production capability and design with enough years of experience that they avoid mistakes. The chances of costly mistakes should be minimum.
II) Processes: The knowledge of the processes employed by the packaging solutions provider helps set a concord with the supplier and reduction in total cost. The most common processes include fabrication, corrugation, extrusion, injection molding, thermoforming/vacuum-forming, milling, and assembling. If the packaging solution includes most of these then future alterations on the material provision part can be achieved.
III) Quality material: The quality standards should be met by the packaging company of the buyer and should strictly comply by industrial codes and provisions. These are reflected by the raw materials, machinery and labor involved. Therefore, if the supplier has multiple sources for the input material then their criteria for their selection should be made transparent.
IV) Design capability: The package design is crucial for customer interaction. It’s important to know if the supplier works print, digital or shop drawing. If the supplier is capable of package design from scratch or it should be provided beforehand. Not many packaging solution companies offer it, but its availability reduces the cost of design on the buyer’s part.
V) Availability of stock: The supplier should have enough stock at demand hours because a shipment’s delivery is dependent on the packaging after the manufactured product. The regular order’s requisites should be ready in advance always.
VI) Timely delivery: Meeting the targets by the clock is indispensable because the competition, the company’s reputation, and monetary value are dependent on it. Delivery delay causes losses and fetches economic damages. A good packaging company strives to keep the shipments on track and give time windows for adjustments.
VII) Reasonable price: The price of the raw materials fluctuates with time causing the packaging cost to vary accordingly. The supplier in packaging solutions offer competitive prices but while choosing among them quality should be deliberated. The quality of the packaging provided should be balanced against the prices offered to reach an optimum requirement.
VIII) Sustainable approach: Since the objective of the packaging is to hold up until the service period, waste is generated due to it. Use of sustainable products is increasing for this reason. It reduces the carbon footprint of the packaging company and benefits in tax returns.
While negotiating with the packaging company it is important to convey the ideas of unique selling proposition very distinctively. The design of the packaging should stand out in the crowd by its graphics, shape, and cut. It should be designed to keep it interactive keeping the customer in mind. This is achieved by determining the trend and seasonality of the product. The supplier should be able to offer lead in order to make changes with the product packaging because all products are not in demand throughout the year. Future goals should also be discussed in detail. The changes in packaging needs due to alteration of the product belt should be dealt with support and upgradation. A supplier should adapt to the long term client’s needs for the established target markets.
According to the Economic Times, December 2018 news, there is a drop in crude oil prices which also lowers the cost of plastic. Plastic is obtained from the refining of petroleum products. It lowers the cost of packaging raw material.
The Indian packaging industry has registered a robust growth of 15% CAGR in the last five years and is estimated to achieve $32 billion annual turnovers by 2025.
Pharmaceutical packaging companies of India see this as positive inference because they lead this market. Print and packaging companies are also hopeful with the growth of e-commerce in India.
Meanwhile, the government is putting up strict norms for good quality packaging, the affordability, increase in urban households and time compulsion is set to rise the demand for packaged food. It also serves the purpose of government to make India a global manufacturing hub.
Uniworth Enterprises LLP, a group company of Meghmani group a leading manufacturer and supplier of a wide range of industry products. The company is a global supplier of high-quality pharmaceutical packaging films that are manufactured and distributed under safe environments and industry-standard compliances. At Uniworth, the food-grade packaging materials and PVC films are also manufactured on the excellent calendar lines along with special care and under the controlled environment along with stationary packaging.